CADBURYS CREME EGG
A Cadbury Creme Egg is a chocolate product produced in the shape of an egg. Creme Eggs are the best selling confectionery item between New Year's Day and Easter in the UK.
Our goal was to create excitement around the seasonality of Cadbury Creme Eggs. This interactive experience pitch proposes an immersive mobile experience, where users take part in an easter egg hunt and look after a Tamagotchi style personal egg.
ROLE: Art Direction, UI Design.